Charlie Scott has more than 30 years of first-hand home building industry’s business experience and is Director of Woodland, O'Brien & Scott one of the original customer satisfaction research, consulting, and referral sales generation firms. Woodland, O’Brien & Scott assist 100 of the top performing homebuilders in the industry many of which are considered the Who’s Who among U.S. homebuilders. These clients have racked up scores of Builder of The Year, America’s Best Builder, National Housing Quality, etc. Woodland, O’Brien & Scott help clients implement “Voice of the Customer” programs and strategies to increase customer satisfaction, improve operational excellence, reduce warranty costs, improve employee satisfaction and dramatically improve referral sales. Woodland, O’Brien & Scott’s Referral Education And Promotion (REAP) strategies have helped their clients achieve a return on their customer satisfaction (ROCS) of over $25 billion via Referral and Repeat Sales.
Charlie is a frequent industry speaker at the International Builders Show, Urban Land Institute, the Benchmark Conference, National Association of Realtors, PCBC, SEBC, Builder 20 Groups and HBAs. Internationally, he was the keynote speaker at both the United Kingdom Homebuilding Consortium event and the India Real Estate Investment Trust in Gurgaon, India. More at home he is a member of the National Association of Home Builders’ Business Management and Technology Committee, a National Housing Quality Award Executive Council Member, a Contributing Editor for Professional Builder Magazine and author of “Construction Knowledge 101.”Back to Speaker List